# AI Museum Guide

> The EU-hosted AI visitor guide platform for small and mid-size European museums. Visitors scan a QR code at an exhibit, pick their language and depth — playful, short, or deep dive — and ask follow-up questions. No app, no agency build, no hardware. Live in weeks.

## What is AI Museum Guide?

AI Museum Guide is a SaaS platform that turns a museum's existing content (exhibition catalogues, draft texts, PDFs, even informal notes) into layered, multilingual stories visitors explore on their own phone. The museum supplies the source material; the AI drafts the stories at three depth levels in 10 languages; the museum reviews, edits, and approves before anything goes live. Visitors scan a QR code next to an object, choose their level, and read, watch, listen, or ask their own questions — answered by a conversational AI grounded only in the museum's own content.

Built by AI Museum Guide B.V. (Netherlands). Founders: Fleur Jansen (MSc Industrial Design Engineering, TU Delft) and Kris van Melis (MSc Computer Science, TU Delft).

## Positioning

For small and mid-size European museums that want to launch a modern visitor experience in weeks — without an agency, an app, or hardware — AI Museum Guide is the EU-hosted AI visitor guide platform that gives every visitor a personal, multilingual story via QR code.

The museum stays in editorial control: every story starts as an AI draft from the museum's own material, the museum reviews and approves, and nothing reaches a visitor without sign-off.

## What the museum gets

- **AI-drafted layered stories** — playful for kids, short overview, deep dive — generated from the museum's own source material.
- **Editorial control** — every story starts as a draft; the museum reviews, edits, and decides what goes live. The museum's editorial voice stays intact.
- **Grounded conversational AI** — visitor questions answered only from the museum's content, never from the open web.
- **10 languages out of the box** — Dutch, Frisian, English, Spanish, French, German, Italian, Chinese, Korean, Japanese.
- **Discovery mode** — interactive routes and treasure hunts visitors unlock by answering questions.
- **Self-serve admin panel** — upload content, edit stories, manage QR codes; existing collection databases imported automatically.
- **Privacy-first analytics** — consent-based dashboard showing which stories visitors choose, which questions they ask, in which languages.
- **Setup day on site** — we come to the museum, pick 6–12 starting objects with the team, configure the platform, and deliver QR cards in the museum's visual identity.

## What the visitor gets

- Scan a QR code at the object. No app.
- Pick a language and depth — playful, short, or deep dive.
- Read, watch, listen at their own pace.
- Actively ask their own follow-up questions in natural language.

## Why it matters

Museum interpretation has always been bottlenecked by the cost of turning curatorial knowledge into visitor-facing form — writers, translators, designers, time. Generative AI changes that. A museum's existing materials, even informal ones, can become a multilingual, multi-depth, conversational experience in weeks — with the museum still in editorial control.

## Who it is for

Small and mid-size European museums — art museums, science museums, historic sites, zoos, aquariums, botanical gardens — that want to:

- Welcome families, children, international visitors, and beginners alongside experts
- Make exhibitions interactive without an agency build or large up-front investment
- Replace or augment legacy audio-tour hardware
- Understand visitor engagement quantitatively, on a privacy-first basis

## Technology and data

- Fully **EU-hosted**, **GDPR-by-design**.
- Powered by **Mistral** (French AI model). No US-based models.
- The museum owns its content, its visitor analytics, and its relationship with its audience.
- Web-based — works on iOS Safari and Android Chrome, no native app.
- SaaS — always current, never outdated.

## Pricing

Fixed monthly subscription from €299, or pay per visitor. Setup, hosting, and updates included. No hardware costs, no minimum contracts — cancel any time. Exact pricing depends on museum size and expected usage; contact team@aimuseumguide.nl for a quote.

## Onboarding

1. **Plan a demo** — a no-strings-attached conversation to see whether AI Museum Guide is a fit.
2. **Intake and a tailored plan** — together we map how to make the exhibition interactive, fitted to the collection and audience.
3. **Setup day at the museum** — on site, we pick 6–12 starting objects with the team, configure the platform, and produce QR cards in the museum's visual identity.
4. **Test, then go live** — internal test with the team, then public launch. During a 3-month pilot we refine stories and depth levels with real visitor feedback.

## Traction

- First public test at **Highlight Delft** (international art & technology festival): 141 visitors gave feedback.
- Pilots and deployments under way with multiple museums in the Netherlands.

## Detailed reference

- Full reference for LLMs: https://aimuseumguide.nl/llms-full.txt

## Links

- Website: https://aimuseumguide.nl
- About us: https://aimuseumguide.nl/overons
- Blog: https://aimuseumguide.nl/blog
- Newsletter: https://aimuseumguide.nl/nieuwsbrief
- Contact: team@aimuseumguide.nl
- Plan a demo: https://meet.aimuseumguide.nl/team/ai-museum-guide/kennismaking